KOKO by Cathay United Bank Koko數位銀行
After joining the team, carry out combo card projects, brand repositioning, and participate in the scrum team, optimize existing processes, and launch new insurance/loan/foreign currency businesses with the team
We take the following points to help products and improve service
- 01combo card project: design application interface、 card design、POSM
- 02Rebranding:rebuilding logo design, brand specifications
- 03For young customers, Koko free's loan was launched and integrated into the existing app structure
進入團隊之後,進行combo卡專案、品牌重新定位,並參與scrum team,優化既有流程,與團隊推出新的保險/貸款/外幣業務 我們採取以下幾點幫助產品,提升服務競爭力
- 01combo卡專案:設計申辦介面、卡面設計、週邊設計物
- 02品牌再造:重建logo設計、品牌規範
- 03針對年輕客群,推出Koko free's貸,整合至既有的app 架構內